Tony Lee, Jr.
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Quay Brothers

The Quay Brothers are American twin filmmakers and artists, best known for their stop-motion puppet animation. The 2013 MoMA retrospective of their work (titled Quay Brothers: On Deciphering the Pharmacist’s Prescription for Lip-Reading Puppets) highlighted a wide range of films, drawings, and installations, including a series of intricate dioramas and sets. Their aesthetic is surreal, elaborately realized, and off-kilter.

The exhibition identity and graphics needed to be both expressive and somewhat directional, since the show was divided into two parts across the museum. I drew custom typography inspired by the distorted yet oddly beautiful qualities of the brothers’ work, pairing it with Christian Schwartz’s Pennsylvania — a gesture towards the brothers’ home state. Using an old IKEA picture frame, the advertising campaign was a small nod to the brothers’ unusual dioramas.

Type Directors Club, 2013
Print Regional Design Annual, 2013
Featured in IDPURE Magazine, March/April 2013

Creative Direction: Julia Hoffmann
Art Direction: H.Y. Ingrid Chou
Design & Typography: Tony Lee, Jr.
Production Manager: Claire Corey
Production Artist: Paulette Giguere
Copy: Jocelyn Meinhardt
Photos: Martin Seck, Tony Lee, Jr.